Contextual done right is Advanced Contextual. The cookieless, precise, scaled, nimble, safe, and proven solution for brands, publishers, platforms, and data owners. Context is a powerful way to understand and identify your customers. What a consumer reads and watches online reveals their mindset and intentions. By tapping into this unique and scaled data, marketers can better understand, specify, and measure audiences. These are the principles upon which we built our solution. We are so confident in our approach, that we’ve decided to name our company and platform to match this vision, and our proven execution track record bears it out.
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    Spectrum Platform Page-Level Performance Features
    Advanced Contextual
    • Dec 23, 2020
    • 1 min

    Spectrum Platform Page-Level Performance Features

    Spectrum’s cookieless targeting monitors pages & page-level impressions, and we help brands better understand & monetize relevant content.
    11 views0 comments
    Spectrum's Coronavirus Blacklist Filter
    Advanced Contextual
    • Dec 23, 2020
    • 1 min

    Spectrum's Coronavirus Blacklist Filter

    Applying our Coronavirus filter allows us to improve campaign performance and manage what may be an issue in contextual targeting.
    3 views0 comments
    Spectrum's Media Consumption Report - Diabetes Campaign
    Advanced Contextual
    • Dec 23, 2020
    • 1 min

    Spectrum's Media Consumption Report - Diabetes Campaign

    During a managed service campaign with Spectrum, we can show you page-level transparency using our Media Consumption Report.
    1 view0 comments
    New Product Release: Spectrum's Media Consumption Report
    Advanced Contextual
    • Dec 23, 2020
    • 1 min

    New Product Release: Spectrum's Media Consumption Report

    Spectrum’s transparency takes you down to the page-level of where your managed service campaign delivered.
    2 views0 comments
    Audiences in a Cookieless World
    Advanced Contextual
    • Dec 23, 2020
    • 1 min

    Audiences in a Cookieless World

    Looking for a contextual targeting solution that goes beyond keywords? Learn more about Spectrum’s topic-based matching in our latest post.
    2 views0 comments
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    Contextual done right is Advanced Contextual. The cookieless, precise, scaled, pervasive, brand-safe, and efficient solution for brands, publishers, platforms, and data owners.   Context is a powerful way to understand and identify your customers. What a consumer reads and watches online reveals their mindset and intentions. By tapping into this unique and scaled data, marketers can better understand, specify, and measure audiences.  These are the principles upon which we built our solution. We are so confident in our approach, that we’ve decided to name our company and platform to match this vision, and our proven execution track record bears it out.

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