Advanced Contextual
Introducing Advanced Extension from Advanced Contextual
First to market KPI result driven contextual audience extension, extending reach and performance.
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Advanced Contextual
- Jan 31
- 3 min
Topics from Google - Eureka!!!
As Topics are a fundamental part of Advanced Contextual’s Platform, see our Product Team's observations on Google’s announcement here.
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Advanced Contextual
- Jan 25
- 3 min
It's Time to Change, Regardless of Legislation or Not
It doesn’t matter if the ban on surveillance advertising gets passed or not. Read why it's time for a change here.
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Advanced Contextual
- Oct 6, 2021
- 2 min
Can You Define Brand Suitability? We can.
What does brand suitability mean for your brand? See how Advanced Contextual defines brand suitability here.
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Advanced Contextual
- Sep 30, 2021
- 3 min
Context, 1P data and LTV
Read Advanced Contextual's take on why brands are optimizing towards LTV in this new privacy managed world here.
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Advanced Contextual
- Sep 21, 2021
- 3 min
Leveling the Programmatic Playing Field for the Future
As an ad buyer/seller, are you wondering how you can leverage open exchange activity to utilize context? Read this post for more details.
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Advanced Contextual
- Sep 13, 2021
- 2 min
Google Just Said the Inside Words Aloud
Read Advanced Contextual's take on the importance of identifying intent through topic-based content consumption patterns here.
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Advanced Contextual
- Apr 13, 2021
- 2 min
Transparent Control & Safety Matter
Our mission at Advanced Contextual is simple. We believe individual privacy is important and doesn’t have to compromise good business. We...
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Advanced Contextual
- Apr 6, 2021
- 2 min
Scale & Precision in Contextual
Take a deeper dive into these concepts here.
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Advanced Contextual
- Mar 30, 2021
- 3 min
Authenticated & Unauthenticated Audience Management
Learn more about applying advanced contextual solutions to your authenticated & unauthenticated audiences here.
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Advanced Contextual
- Mar 23, 2021
- 2 min
Audience Share of Voice and Consumption Graphing
Advanced Contextual has a toolset to unpack the power of content consumption as an intent signal.
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Advanced Contextual
- Mar 15, 2021
- 3 min
Dynamic vs. Static Data - Two Critical Building Blocks
Does your brand or publication understand the differences between static data and dynamic data? Learn more here.
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Advanced Contextual
- Mar 15, 2021
- 2 min
Advanced Contextual Introduces AdvancedPMPs
Introducing Advanced Contextual's AdvancedPMP™ Contextual Deals solution.
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Advanced Contextual
- Mar 10, 2021
- 2 min
The Rise of Contextual
Will your brand be ready when Google stops online tracking? Read more about this advertising industry shaking news here.
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