SOLUTIONS
FOR PUBLISHERS
Publishers have to attract and retain audiences to their content. We provide the tools and data to understand your audience’s perception of you and your competition’s content, with actionable insights to increase audience size and engagement.
LISTEN
Establish a dynamic, real-time consumption graph to understand content consumption patterns in your market or vertical, and how they relate to your competitors to guide content investment decisions.
SEGMENT
Illuminate the understanding of both your authenticated and unauthenticated audiences within the context of our 700 node IAB-standard topic taxonomy, or one custom built for you.
ACTIVATE
Improve consumption metrics and reach, RPM and RPU by providing both content and revenue teams with a common topic-based currency to steer all efforts by.
