MANAGED MEDIA BUYING
Managed service campaigns using contextual and/or audience segments.
Account & campaign managers to expertly manage the overall effort.
Custom audience (cookie/device) segments exported to run on any digital channel & social platforms.
Custom page-level pre-bid contextual (cookieless) segments available on Xandr.
FOUR SIMPLE STEPS
TO MAXIMIZE RESULTS
We begin by understanding your goals to fuel the creation of your custom Content Targets.
Your Content Targets become your company’s plan which is a custom taxonomy designed for your business objectives.
TARGET & OPTIMIZE
We find matching content to reach your ideal consumers in the right places, delivering your messages at the right moments.
Learn about content consumption trends with every campaign.
Self-serve use of the Platform: custom segment creation, planning, activation, insights & reach extension.
Partner Pro integrated with & operating on Licensee’s event stream.
We’ll ingest your URL event stream, with or without your UIDs or custom topic model annotations.
We’ll track consumption across your pages and enable an instance of the Platform filtered to your activity.