Trending This Week: Cold/Flu Season

• During last year’s flu season, the first spike in content occurred the week of November 5th with over 10MM available impressions during this timeframe. People were reading articles about how to prevent the flu & the effectiveness of flu shots.

• This year, over 1.9MM people have been reading flu content over the last 30 days. The most frequently consumed articles are around the right time to get a flu shot & what to expect this flu season.

• Reach people throughout flu season & connect with them when they’re in the right mindset to engage with your message. Email sales@spectrumplatform.com for your upcoming campaigns!